Approve what goes live
See the ads and enquiry questions before homeowners do.
Chosen DigitalCreates the adsFacebook90 qualifying enquiries in 90 days, or we work for free until you get them.
How the guarantee worksWhat are the gaps in your diary worth?
Pick the extra work you could take on. Then try it with your usual job value.
Gross annual revenue from extra work
5 jobs a month × 12 × £1,500
Example revenue from won work before labour, materials, ads, fees and tax.
See the ad.
See what comes back.
Pick a project. See what a homeowner sees in their feed and what your team gets when they ask for a quote.
Local rooferFacebook campaign preview
Spotted a loose tile or a damp patch upstairs? Get a roofer to take a look and find out what needs fixing.
Know what you’re calling about.
See whether it’s a repair or a replacement, where the property is and how soon they want someone out.
Try the enquiry
Change an answer to see what the enquiry would tell you.
Sample enquiryRoof repair · GU21 6AAOwns the property · Within 1–3 months
Within the example area. Call to confirm the work and property details.
Know what they need before you set off.
A postcode outside your patch or a request for the wrong job can burn a visit. Get the essentials while the homeowner is asking for a quote.
- The work
- Pick the jobs you actually want to quote. We build the ad and enquiry around them.
- The area
- Show the ads around the towns you serve and check the postcode when someone enquires.
- The next call
- Know what the homeowner wants to change and when they’d like to start, so you can make the first call useful.
Let’s talk about the work you want.
Tell us which jobs you’d happily do more of. We’ll plan the first campaign around those jobs and the areas you cover.
Keep your ad account
You own the account, set the budget and pay Meta directly.
See what reaches a quote
We track spend and enquiries. Your team tells us which ones turn into quotes and booked work.
What counts towards the guarantee?
One distinct homeowner with valid contact details, for the work and area we agree. Quotes and jobs are recorded separately.
- Before launch
Agree the job, service area, ad budget and how we’ll count qualifying enquiries.
- At 90 days
We review the count against 90 qualifying enquiries for the agreed work.
- If we fall short
If you choose to keep the agreed campaign running, we waive our management fee until you receive the rest. You continue to pay Meta directly for approved ad spend.
Before you book.
What does Chosen Digital do?
We build and manage Facebook ads for home improvement businesses. We write the ads, set up the enquiry form and adjust the campaign using the enquiries and quote outcomes your team reports.
Which businesses are a good fit?
UK businesses that quote for homeowners, including roofers, kitchen and bathroom fitters, window installers, builders and landscapers. We start with a service your team has room to take on.
What will the campaign cost?
The plan depends on the work you want to advertise, the area you cover and how much your team can take on. You’ll see the proposed ad budget and our fees separately before you decide.
Who controls the ad budget?
You approve the budget and pay Meta directly through your own ad account. We manage the campaign within the spend you agree.
Where do my enquiries go?
The ads run from your business’s Facebook Page and ad account. Enquiries from that campaign go to the person or system your business chooses.
What counts as a qualifying enquiry?
A distinct homeowner with valid contact details, asking about the agreed work in your service area. The form checks the job and postcode. Your team confirms the details when it speaks to the homeowner.
How does the 90-day guarantee work?
If we deliver fewer than 90 qualifying enquiries in 90 days and you choose to keep the agreed campaign running, we waive our management fee until you receive the rest. You continue paying Meta directly for the approved ad spend.
Who calls the homeowner?
Your team makes the first call, arranges any visit and gives the quote. Before launch, we agree who handles enquiries and who covers when that person is busy.
What if a homeowner doesn’t answer or misses a visit?
Your team can record the outcome and follow up or offer another time. We review those outcomes with you so we can see which enquiries turned into conversations, visits and quotes.
Do I need a new website?
We can start with a Facebook enquiry form. If a dedicated quote page suits the campaign, we can plan one with you.
Put your next job on the map.
We’ll map the first ad and what you need to know before you quote.